ats tips
Resume Keywords: How to Find and Use Them
June 16, 20266 min read
keywordsATSresume optimization
Resume keywords are the specific terms and phrases that ATS systems and recruiters search for. Using the right keywords can dramatically improve your chances of getting noticed.
What Are Resume Keywords?
Keywords are the skills, qualifications, and experiences that employers look for. They include:
- Job titles (Project Manager, Software Engineer)
- Technical skills (Python, React, AWS)
- Certifications (PMP, CPA, Google Analytics)
- Industry terms (agile, lean, six sigma)
- Soft skills (leadership, communication, teamwork)
Where to Find Keywords
1. The Job Description
The job posting is your best source. Look for:
- Required qualifications
- Preferred skills
- Repeated terms
- Software or tools mentioned
- Certifications listed
2. Company Website
Check the company's:
- About page for values and culture terms
- Product pages for technical stack
- Careers page for common requirements
3. LinkedIn Profiles
Look at profiles of people in similar roles:
- What skills do they list?
- What terms do they use?
- What certifications do they have?
How to Use Keywords
Natural Integration
Don't just list keywords. Weave them into your experience:
Instead of: "Skills: project management, agile, communication" > Use: "Led cross-functional project management initiatives using agile methodologies, improving stakeholder communication and on-time delivery by 25%"
Strategic Placement
Include keywords in:
- Professional summary
- Work experience bullet points
- Skills section
- Education (relevant coursework)
Avoid Keyword Stuffing
ATS systems are getting smarter. Unnatural keyword usage can hurt your score. Use each keyword 2-3 times naturally.
Key Takeaways
- Keywords are the specific terms ATS systems search for
- The job description is your primary source
- Integrate keywords naturally into your experience
- Include them in summary, experience, and skills sections
- Avoid stuffing keywords unnaturally
Ready to build your resume?
Use Asan Career to create an ATS-friendly resume that gets you interviews.
Get started for free